Tuesday, November 16, 2010

Apple's Big November 16, 2010 Announcement

The Beatles and their record label, EMI/Apple Corps, have finally made a deal with Apple Inc. to put its music on  iTunes, ending years of feuding.

Apple made the announcement today (Nov. 16); on its web site yesterday (Nov. 15), it displayed a full-screen photo of The Beatles, circa 1969 with the message: ”Tomorrow is just another day. That you’ll never forget.”

Steve Jobs, CEO of Apple indicated, “It has been a long and winding road to get here. Thanks to the Beatles and EMI, we are now realizing a dream we’ve had since we launched iTunes 10 years ago!"
Selected items from the Beatles cataglogue would be made available immediately on iTunes including their 13 recently remastered studio albums along with a special digital “Beatles Box Set,” and the “Live at the Washington Coliseum, 1964″ concert film, according to Apple, EMI Records and the Beatles’ Apple Corps.

“We’re really excited to bring the Beatles’ music to iTunes,” ex-Beatle Sir Paul McCartney said in a statement.

The albums will sell for $12.99 each; double albums will cost $19.99 to download and individual songs will cost $1.29 each, a premium over the average cost of 99 cents per song. (Prices may differ slightly in Canada)

Apple Announcement, iTunes Welcomes The Beatles

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